试论医学科普短视频传播方式

On the dissemination method of short video of medical science popularization

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DOI 10.12208/j.imrf.20220159
刊名
International Medical Research Frontier
年,卷(期) 2022, 6(5)
作者
作者单位

西安培华学院 陕西西安 ;

摘要
疫情环境之下,将深奥晦涩的医学知识广泛地传递给广大人民群众,以使民众能够迅速理解并掌握防疫知识,成为医学科普媒体迫切而必要的工作。本文以“丁香医生”抖音号为研究对象,尝试讨论如何利用短视频,将专业的医学科普知识传播给大众,达到较好的传播效果。
Abstract
Under the epidemic situation, it is an urgent and necessary work for medical science popularization media to widely transmit profound and obscure medical knowledge to the masses so that the masses can quickly understand and master epidemic prevention knowledge. This paper takes "doctor clove" Tiktok as the research object, and tries to discuss how to use short video to spread professional medical science knowledge to the public, so as to achieve better communication effect.
关键词
医学科普;丁香医生;抖音科学网红
KeyWord
medical science popularization; Dr. clove; Tiktok science network red
基金项目
页码 4-6
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郭梁明*. 试论医学科普短视频传播方式 [J]. 国际医药研究前沿. 2022; 6; (5). 4 - 6.

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