三亚文旅演艺的创新机制与发展路径研究

Study on innovation mechanism and development path of cultural tourism performing arts in Sanya

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DOI 10.12208/j.jmba.20250031
刊名
Journal of Modern Business Administration
年,卷(期) 2025, 5(2)
作者
作者单位

三亚学院 海南三亚

摘要
本文聚焦三亚文旅演艺发展路径,结合文旅融合与自贸港政策,基于川贵经验,分析了三亚自然、人文、政策资源及现有项目,指出了三亚在文旅发展过程中的文化浅层化等问题。设计内容、技术、主客共享创新机制。本研究通过规划空间、产业、人才特色路径,构建了“三圈层”网络等,提出三亚演艺需从观光配套升级为消费引擎,形成了滨海文旅演艺三维模型,为三亚文旅演艺发展提供了机制路径。
Abstract
Focusing on the development path of cultural tourism performing arts in Sanya, combined with the policies of cultural-tourism integration and Hainan free trade port, and based on the experience of Sichuan and Guizhou, this paper analyzes Sanya's natural, cultural, policy resources and existing projects, and points out problems such as superficial culture in Sanya's cultural tourism development. It designs innovation mechanisms for content, technology, and shared experience between locals and tourists. By planning characteristic paths for space, industry, and talent, and constructing a "three-circle" network, this study proposes that Sanya's performing arts need to upgrade from sightseeing supporting facilities to consumption engines, forming a three-dimensional model of coastal cultural tourism performing arts, thus providing a mechanism path for the development of cultural tourism performing arts in Sanya.
关键词
文旅演艺;三亚;机制路径;自贸港政策
KeyWord
Cultural tourism performing arts; Sanya; Mechanism path; Free trade port policy
基金项目
页码 32-36
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高艳利, 葛步凡, 雷春. 三亚文旅演艺的创新机制与发展路径研究 [J]. 现代工商管理. 2025; 5; (2). 32 - 36.

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